Their car was repaired.
The insurer still owes them.
After a non-fault accident, repairing a vehicle doesn't restore its value. The at-fault insurer pays the repair bill — but the diminution in value goes unclaimed. Unless you pursue it.
VVL Pro is the dedicated claims platform for independent motor claims companies and accident management specialists — built to professionally recover what insurers routinely leave unclaimed.
The gap every insurer leaves open.
The claim you're built to make.
After a non-fault accident and a full repair, most claimants walk away believing the insurer has settled everything. They haven't.
The repair is paid
The at-fault insurer covers the cost of repairs. The vehicle goes back on the road looking exactly as it did before. As far as the insurer is concerned — job done.
The value loss isn't
A repaired vehicle is worth less than an undamaged one. Always. The claimant loses that difference — permanently. Neither the at-fault insurer nor the claimant's own insurer chases it.
You recover it
Independent motor claims companies and accident management specialists exist to pursue exactly this. You identify the loss, quantify the diminution, build the formal claim, and recover what the insurer left on the table.
Insurers could recover diminution in value for non-fault claimants automatically. After all — it's their at-fault driver that caused the loss.
Most don't. The claimant would never even know they were entitled to it. They get their repaired car back, assume everything's been settled, and move on — thousands of pounds lighter.
If every insurer did the right thing, this platform wouldn't need to exist. They don't. So here you are.
VVL Pro is built for
Accident Management Companies
AMCs that manage non-fault claims end to end — VVL is a natural, high-value add-on to your services
Independent Motor Claims Handlers
Specialists who build and submit VVL claims on behalf of non-fault drivers, without giving away a percentage cut
Bodyshop & Repair Network Partners
Bodyshops and repair centres offering a claims referral service — VVL recovery is an overlooked revenue stream
Insurers Who Do the Right Thing
For the rare insurer who actually recovers diminution for their non-fault customers — we built this for you too
From instruction to settlement
Six stages of the VVL claims workflow — built into the platform from end to end.
Receive Instructions
A non-fault driver engages you to handle their VVL claim
The claimant instructs you to pursue a vehicle value loss (diminution in value) claim against the at-fault insurer. Capture their details, vehicle registration, and accident reference in minutes.
- Claimant and vehicle details captured upfront
- Accident reference and at-fault insurer logged
- Claims handler company details pre-filled
Every type of non-fault collision.
Fully structured VVL claims.
From rear-end shunts to side impacts — the platform handles all non-fault vehicle damage claim types and calculates the correct diminution in value.
Rear-End Shunt
Side Impact Damage
Front End Collision
Total Loss Near-Miss
Purpose-built for independent accident management companies
Professional tools designed around the real workflow of vehicle value loss claims — from first instruction to insurer settlement. No percentage cut. No shared revenue. Flat fee, full recovery.
VVL Pack Builder
The full 5-step intelligent document builder for vehicle value loss claims. Enter VRM, accident details, engineer report data, and valuation results — generate a complete insurer-ready VVL claim pack and formal demand letter automatically.
Insurer Delay Pack Builder
Build a complete insurer delay dispute pack for motor VVL claims — covering the timeline of payment delay, supporting evidence, financial impact analysis, and a formal demand letter — all in one export-ready document.
VRM Lookup & Pre-fill
Enter a vehicle registration and the platform retrieves make, model, year, engine size, fuel type and trim level automatically — no manual data entry. All details pre-populate into the claim pack instantly.
AI Engineer Report Analysis
Upload the engineer's PDF report and the AI automatically extracts repair scope, parts replaced, structural damage findings, and total repair cost — building a comprehensive evidence base for your diminution argument.
Market Value Estimator
The platform estimates pre-accident market value from trade data based on the vehicle spec and age, then calculates an appropriate diminution percentage based on damage severity — producing a justified VVL figure.
Chase Mode
Switch into Chase Mode to bulk-select every overdue or upcoming VVL claim, download a formal multi-letter DOCX chase pack, and mark them all as chased in one click.
Shared Credit Pool
Your 5 annual credits work across all tools — spend them on VVL Packs, Insurer Delay Packs, or any mix. Top up at £49.99 per credit whenever you need more.
Direct Email to Insurer
Send the full PDF VVL claim pack directly to the at-fault insurer from inside the platform. Recipient details auto-fill from the claim data. Delivery is logged automatically for a complete audit trail.
Portfolio Dashboard
See total VVL claims, submitted count, settled count, and total / settled diminution value at a glance. Spot your highest-value claims and track portfolio health in real time.
One plan. Two powerful tools.
No surprises.
Everything you need to run a professional vehicle value loss practice — at a flat annual rate with transparent per-use credit pricing.
Billed annually · access renews automatically · cancel anytime
5 shared credits included every year
Credits work across all tools — VVL Packs and Insurer Delay Packs — same pool, your choice
Everything included
- VVL Pack Builder5-step wizard · AI analysis · demand letter · PDF
- Insurer Delay Pack BuilderMotor VVL claims — formal dispute packs
- VRM Lookup & Data Pre-fillDVLA spec data auto-populated into pack
- AI Engineer Report AnalysisPDF upload · repair scope extracted automatically
- Market Value EstimatorTrade valuation + diminution % calculated
- Key Dates TrackerSubmission, response, chase & settlement dates
- Chase ModeBulk chase pack — all overdue VVL claims, one click
- Direct Email to InsurerSend PDF packs from inside the platform
Part of the CMR Pro platform · claims / admin / owner roles
Credit top-up
When you need more mid-year
Lands in your shared pool instantly
1 credit = your choice of
1 VVL Claim Pack
AI-generated VVL claim + formal demand letter
1 Insurer Delay Pack
Motor insurer payment delay dispute pack
Credits refresh every year
Your 5 shared credits reset when your subscription renews. Top-up credits bought mid-year are consumed first and don't carry over.
At a glance
Everything built around
vehicle value loss claims.
From AI-assisted VVL claim packs to insurer delay dispute documents — all designed for the motor claims professional workflow.
Shared credit pool
5 credits
included with every annual plan
1 credit
VVL Claim Pack
1 credit
Insurer Delay Pack
Free
Chase Letters
Free
Email Dispatch
Motor
focused
VVL Claim Pack
AI-Assisted Vehicle Value Loss Claim Pack
5-step builder producing a complete insurer-ready VVL claim pack — covering vehicle details, accident summary, engineer report analysis, market valuation, and a professionally written formal demand letter. PDF + DOCX export.
Use case
Non-fault rear-end collision · saloon car
Cost
1 credit
Insurer Delay Pack
Motor Insurer Delay Dispute Pack
For motor claims professionals handling insurer payment delay cases. Builds a structured evidence pack covering delay timeline, supporting documentation, financial impact, and a formal demand letter — all from one shared credit.
Use case
Insurer delay · motor VVL claim
Cost
1 credit
VVL Chase Pack
Formal VVL Claim Chase Letters
Switch into Chase Mode to bulk-select every overdue or upcoming VVL claim. One click downloads a single DOCX chase letter pack — one formal letter per claim, page-broken — and logs the chase date across all of them automatically.
Use case
Multiple overdue VVL claims
Cost
Included free
Direct Email Dispatch
Send Packs Direct to Insurer
Send the full VVL claim PDF pack directly to the at-fault insurer from inside the platform. Recipient details pre-populate from the claim data. Delivery is logged automatically for a complete audit trail.
Use case
Email to at-fault insurer claims department
Cost
Included free
All outputs built around vehicle value loss insurance claims — designed exclusively for motor claims professionals.
The tools that close VVL claims
Three features that separate professional motor claims handlers from the rest.
Never miss a deadline again
Every VVL claim has four tracked dates — submission, response deadline, last chased, and settlement. The platform monitors all of them and flags overdue and upcoming claims with bold urgency badges so you can see the state of your whole portfolio at a glance.
- Response deadline turns red when overdue
- Amber badge when within 3 days
- "Mark chased" button logs today instantly
- Settlement date turns the whole card to settled
Williams, Mark
2019 BMW 3 Series — Rear-End Shunt
One click. Every chase letter ready.
When multiple VVL claims need chasing, switch into Chase Mode. Auto-select all overdue and upcoming cases, download a complete formal DOCX pack — one professionally worded letter per claim — and then mark the whole batch as chased in a single click.
- Auto-selects all overdue and ≤7 day claims
- One DOCX pack, all chase letters page-broken
- Red OVERDUE / Amber CHASE subject headers
- Bulk mark-as-chased after download
Auto-select overdue / upcoming (5)
Williams, M.
2019 BMW 3 — Rear Shunt
Patel, R.
2021 Honda Civic — Side
Johnson, C.
2020 VW Golf — Front
Send the full VVL pack directly from the platform
Instead of downloading and attaching manually, send the complete PDF VVL claim pack straight to the claimant or at-fault insurer from within the platform. Recipient details pre-populate from the claim data. Add a personal message, hit send, and the submission is logged automatically.
- Full PDF generated and attached automatically
- Claimant email pre-filled from claim data
- At-fault insurer email field for claims department
- Custom recipient option for any third party
Send VVL Pack by Email
Williams — 2019 BMW 3 Series, Rear-End Shunt
Send to
Claimant
m.williams@email.com
At-fault Insurer
claims@admiral-motor.com
Custom
Enter email…
Everything to get you started
Sample VVL pack and step-by-step guides to get your first claim built in minutes.
See a complete VVL claim pack before you generate yours
Browse the full sample VVL Pack — vehicle details, accident summary, AI-generated diminution analysis, market valuation, and the formal insurer demand letter.
- Complete 5-step VVL pack — fully structured
- AI-generated diminution analysis and justification
- Market value estimate with VRM-derived spec data
- Formal demand letter — ready to send to insurer
Vehicle Value Loss
Claim Pack
VVL-2026-00147 · 29 March 2026
Common questions
Everything you need to know about VVL Pro, the VVL Pack Builder, and shared credits.
Still have questions?
Get in touch with the team →What motor claims professionals say
“Before this platform we were managing all our VVL claims in spreadsheets. Now we can track 50+ active cases, chase overdue insurers with one click, and see total settled diminution value in real time.”
Daniel R.
Senior Motor Claims Handler, Manchester
“The AI pack generation is genuinely impressive. You enter the vehicle details and engineer report data, and it writes a structured, insurer-ready diminution analysis and demand letter in minutes.”
Priya K.
VVL Claims Director, Birmingham
“The insurer delay pack feature saves us hours on stubborn cases. We build the full evidence pack covering timeline and financial impact, and send it directly to the at-fault insurer from the platform.”
James T.
Motor Claims Specialist, London
Your entire VVL claims operation.
In one platform.
From receiving instructions to settling the vehicle value loss claim — every tool you need to run a professional, high-volume motor claims practice.
Part of the CMR Pro platform · claims / admin / owner access roles